Tuesday, 4 December 2012

PlayStation 3 Leads Living Room Netflix Viewing

We’re proud to stream TV shows and movies from Netflix onto nearly every Internet connected screen, from pocket-sized screens on phones to very large HDTVs. We’re also passionate about product innovation and continually investing in making the Netflix viewing experience better for our users.

Historically, gaming consoles have been a popular way for consumers to enjoy Netflix. Today we wanted to recognize the PlayStation 3 in particular as a leader in Netflix streaming. In the US and globally, PS3 is the largest TV-connected platform in terms of Netflix viewing. This year, at times, PS3 even surpassed the PC in hours of Netflix enjoyment to become our No. 1 platform overall.

Every PS3 owner can access Netflix directly via the free PlayStation Network and sign-up for Netflix directly from their PS3. The engagement enabled by this easy access combined with the powerful PS3 system capabilities makes PS3 a natural fit for Netflix to develop and deploy our most advanced features first on PS3.

PS3 was the first computer entertainment system to offer Netflix in full 1080p video resolution with 5.1-channel Dolby Digital Plus™ surround sound and to offer post-play, second screen controls, on device sign-up, alternate audio options including subtitles. PS3 is currently the only platform to experience a new voice user interface called “Max” that’s currently being tested.  We’ve been able to easily update these features to existing users of the application and continue to update and test new features on a continual basis.

Our sentiment for delivering great living room viewing experiences is shared by Sony:

Jack Tretton, CEO and President of Sony Computer Entertainment America had this to say: “The PlayStation and Netflix communities both share a strong passion for high quality entertainment. Netflix provides a fantastic experience for watching TV shows and movies on PS3, and our joint development will continue to produce innovations for our customers that further demonstrate PS3 as the true home for entertainment in the living room.”

We now have more than 30 million members globally who stream more than a billion hours a month, making us the world’s leading Internet subscription service for enjoying TV shows and movies. We come to work each day dedicated to improving the streaming experience of each member and helping you find and view more great content from Netflix.

Enjoy,
Bill